Rankings by major · 565 schools scored

Best colleges for marketing

Every school we cover is scored 0–100 for marketing. The score weighs what graduates earn four years out against the same major nationally (25%), research spending in the field (20%, NSF), how many undergraduate courses the department lists (20%), the student body's test scores (20%) and the size of the program (15%, capped so size alone can't win). 80 and up is a standout program, 65+ strong, 45+ solid.

The top marketing schools: University of Wisconsin–Madison, University of Georgia, University of Minnesota–Twin Cities.

Top 100 colleges for marketing
Rank	School	Score (0–100)	Tier	Graduates per year in the major	Share of the class	Pay vs. national, same major	Acceptance rate
1	University of Wisconsin–Madison Madison, WI	100	Standout	250	2.5%	1.36×	45%
2	University of Georgia Athens, GA	98	Standout	386	4.4%	1.21×	38%
3	University of Minnesota–Twin Cities Minneapolis, MN	97	Standout	224	2.6%	1.22×	80%
4	Florida State University Tallahassee, FL	96	Standout	572	5.9%	1.20×	24%
5	University of Florida Gainesville, FL	96	Standout	214	2.1%	1.31×	20%
6	Syracuse University Syracuse, NY	95	Standout	138	3.3%	1.29×	46%
7	University of Pennsylvania Philadelphia, PA	95	Standout	58	1.6%	1.59×	5%
8	Brigham Young University Provo, UT	94	Standout	94	1.4%	1.59×	68%
9	Georgetown University Washington, DC	94	Standout	66	2.9%	1.50×	13%
10	University of Illinois Urbana-Champaign Champaign, IL	93	Standout	150	1.6%	1.28×	42%
11	The University of Texas–Austin Austin, TX	93	Standout	160	1.6%	1.30×	27%
12	The Ohio State University Columbus, OH	92	Standout	442	3.7%	1.15×	51%
13	Virginia Tech Blacksburg, VA	92	Standout	234	3%	1.22×	55%
14	Purdue University–Main Campus West Lafayette, IN	92	Standout	134	1.5%	1.20×	50%
15	University of Maryland, College Park College Park, MD	92	Standout	265	2.9%	1.33×	45%
16	University of South Carolina Columbia, SC	91	Standout	351	4.9%	1.16×	60%
17	University of Miami Coral Gables, FL	91	Standout	153	4.6%	1.21×	19%
18	University of Notre Dame Notre Dame, IN	91	Standout	68	2.3%	1.29×	11%
19	University of Massachusetts–Amherst Amherst, MA	91	Standout	184	2.6%	1.22×	60%
20	The Pennsylvania State University–University Park University Park, PA	90	Standout	296	2.8%	1.12×	61%
21	George Washington University Washington, DC	90	Standout	63	1.9%	1.35×	47%
22	Clemson University Clemson, SC	90	Standout	321	6.1%	1.15×	38%
23	Southern Methodist University Dallas, TX	89	Standout	84	4%	1.25×	48%
24	Arizona State University Tempe, AZ	89	Standout	382	2.5%	1.06×	88%
25	University of Arizona Tucson, AZ	89	Standout	206	2.5%	1.19×	86%
26	Villanova University Villanova, PA	89	Standout	78	3.6%	1.44×	28%
27	University of Washington Seattle, WA	89	Standout	206	2.1%	1.24×	39%
28	Baylor University Waco, TX	88	Standout	220	5.7%	1.11×	52%
29	Tulane University of Louisiana New Orleans, LA	88	Standout	156	5.6%	1.39×	14%
30	University of Iowa Iowa City, IA	88	Standout	268	4.7%	1.16×	80%
31	Fordham University New York, NY	88	Standout	64	2.5%	1.28×	59%
32	Miami University–Oxford Oxford, OH	87	Standout	278	5.9%	1.23×	75%
33	Auburn University Auburn, AL	87	Standout	267	4.6%	1.06×	46%
34	Fairfield University Fairfield, CT	87	Standout	152	11.5%	1.23×	33%
35	The University of Alabama Tuscaloosa, AL	87	Standout	575	7.9%	1.09×	71%
36	Texas A&M University College Station, TX	87	Standout	222	1.6%	1.07×	52%
37	University of Delaware Newark, DE	86	Standout	223	4.6%	1.25×	71%
38	Loyola Marymount University Los Angeles, CA	86	Standout	152	8.7%	1.17×	45%
39	Michigan State University East Lansing, MI	86	Standout	220	2.4%	1.28×	85%
40	Drexel University Philadelphia, PA	86	Standout	154	3.9%	1.26×	70%
41	The University of Oklahoma Norman, OK	85	Standout	296	6.2%	1.10×	77%
42	University of Utah Salt Lake City, UT	85	Standout	131	2.3%	1.18×	87%
43	Binghamton University–SUNY Binghamton, NY	85	Standout	89	2.3%	1.14×	37%
44	Bentley University Waltham, MA	85	Standout	115	10.3%	1.25×	58%
45	University of Connecticut Storrs, CT	85	Standout	105	1.8%	1.26×	54%
46	James Madison University Harrisonburg, VA	85	Standout	180	3.9%	1.27×	72%
47	Rutgers University–New Brunswick Piscataway, NJ	84	Standout	172	2%	1.06×	58%
48	University of San Francisco San Francisco, CA	84	Standout	95	6.4%	1.30×	62%
49	Boston College Chestnut Hill, MA	84	Standout	103	3.4%	1.50×	16%
50	University of Central Florida Orlando, FL	84	Standout	260	1.7%	1.02×	43%
51	Elon University Elon, NC	84	Standout	133	7.5%	1.34×	66%
52	Texas Christian University Fort Worth, TX	83	Standout	140	5.4%	1.37×	48%
53	The University of Texas–Dallas Richardson, TX	83	Standout	162	3.1%	1.04×	65%
54	University of Tennessee–Knoxville Knoxville, TN	83	Standout	271	4.8%	1.00×	42%
55	Lehigh University Bethlehem, PA	83	Standout	56	3.9%	1.39×	29%
56	Washington University in St. Louis St. Louis, MO	83	Standout	76	3.1%	1.42×	12%
57	University of San Diego San Diego, CA	83	Standout	104	6.3%	1.18×	54%
58	University of Pittsburgh Pittsburgh, PA	82	Standout	196	3.9%	1.07×	59%
59	University of Dayton Dayton, OH	82	Standout	162	7.7%	1.14×	65%
60	Creighton University Omaha, NE	82	Standout	71	5.2%	1.21×	92%
61	Loyola University Chicago Chicago, IL	82	Standout	156	4.8%	1.22×	75%
62	University of Cincinnati Cincinnati, OH	82	Standout	469	7%	1.03×	85%
63	Marquette University Milwaukee, WI	82	Standout	120	5%	1.16×	87%
64	Ohio University Athens, OH	81	Standout	223	4.2%	1.11×	85%
65	Texas Tech University Lubbock, TX	81	Standout	361	5.1%	1.03×	73%
66	Rutgers University–Newark Newark, NJ	81	Standout	114	5.5%	1.06×	71%
67	Saint Joseph's University Philadelphia, PA	81	Standout	122	7.4%	1.11×	89%
68	University of Nebraska – Lincoln Lincoln, NE	81	Standout	166	3.6%	1.05×	87%
69	Northern Illinois University Dekalb, IL	80	Standout	122	4.5%	1.08×	70%
70	Bucknell University Lewisburg, PA	80	Standout	34	3.2%	–	29%
71	Bryant University Smithfield, RI	80	Standout	153	18.4%	1.10×	69%
72	Yeshiva University New York, NY	80	Standout	20	3.5%	–	56%
73	Trinity University San Antonio, TX	80	Standout	26	3.7%	1.19×	26%
74	DePaul University Chicago, IL	80	Standout	165	5.3%	1.10×	76%
75	Sacred Heart University Fairfield, CT	80	Standout	104	6.7%	1.04×	65%
76	Washington State University Pullman, WA	79	Strong	242	4%	1.08×	86%
77	Santa Clara University Santa Clara, CA	79	Strong	89	5.5%	1.48×	48%
78	Iowa State University of Science and Technology Ames, IA	79	Strong	316	4.8%	0.94×	89%
79	Temple University Philadelphia, PA	79	Strong	228	4%	1.02×	86%
80	Case Western Reserve University Cleveland, OH	79	Strong	13	0.8%	–	35%
81	University of Kentucky Lexington, KY	79	Strong	377	6.8%	1.00×	93%
82	Lipscomb University Nashville, TN	78	Strong	38	5.3%	1.10×	67%
83	University of Kansas Lawrence, KS	78	Strong	183	4.1%	0.99×	93%
84	Utah State University Logan, UT	78	Strong	116	2.8%	1.24×	94%
85	George Mason University Fairfax, VA	78	Strong	88	1.4%	0.98×	87%
86	University of South Florida Tampa, FL	78	Strong	377	3.7%	0.92×	43%
87	University of Minnesota–Duluth Duluth, MN	78	Strong	112	5.2%	1.05×	81%
88	University of Houston Houston, TX	78	Strong	294	3.6%	0.96×	74%
89	University of North Carolina at Charlotte Charlotte, NC	77	Strong	226	3.8%	0.94×	80%
90	University of Rhode Island Kingston, RI	77	Strong	98	2.8%	1.06×	72%
91	Merrimack College North Andover, MA	77	Strong	78	7.2%	–	75%
92	Saint Louis University St. Louis, MO	77	Strong	56	3.1%	1.02×	75%
93	Nova Southeastern University Fort Lauderdale, FL	77	Strong	32	2.1%	–	73%
94	East Carolina University Greenville, NC	77	Strong	214	4.4%	1.04×	89%
95	University of Denver Denver, CO	76	Strong	86	5.5%	1.05×	85%
96	Seattle University Seattle, WA	76	Strong	53	4.1%	1.02×	77%
97	University of Scranton Scranton, PA	76	Strong	29	3.1%	1.18×	80%
98	University of Arkansas Fayetteville, AR	76	Strong	355	6.8%	1.03×	74%
99	Howard University Washington, DC	76	Strong	60	4.1%	1.10×	41%
100	Suffolk University Boston, MA	76	Strong	109	10.2%	1.02×	87%

465 more schools are on the full marketing ranking.

How this ranking works

Updated October 18, 2026. Sources: early-career pay for graduates of each program, by field of study (College Scorecard), graduates per year in the major (IPEDS), undergraduate courses listed in each department's current catalog, and the student body's test scores. Inputs that are missing for a school are dropped and the rest reweighted; programs with fewer than five graduates a year are capped at 30. Scores are relative to the other schools covered, from 0 to 100.

To cite: prefrosh.ai, "Best colleges for marketing," updated October 18, 2026, https://prefrosh.ai/majors/marketing. For a specific student's chances at these schools, use Chance me, which reads odds from the student's own high school's admissions chart.

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Best colleges for marketing

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