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Allendale, MI · Marketing

Marketing at Grand Valley State

Grand Valley State graduates about 297 marketing majors a year, 6% of its graduating class. That puts it 195th of 565 schools we score for marketing, a solid program at 62 out of 100. Graduates in the major earn a median $70,000 four years out, about the national figure for the same major.

Graduates a year2976% of the class
Median pay 4 years out$70,0000.98× the same major nationally
Admit rate95%whole school
SAT middle 50%920–1170whole school

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Nearby in the marketing ranking

  1. University of Alaska Anchorage 62
  2. DeSales University 62
  3. Augustana College 62
  4. Robert Morris University 62
  5. St Bonaventure University 62
  6. Bradley University 61
  7. SUNY Oswego 61
  8. Northern Michigan University 61

Other strong majors at Grand Valley State

How the score works

The score is out of 100 and compares Grand Valley State with every school we score in marketing. It weighs what graduates earn four years out against the same major nationally (25%), research spending in the field (20%, NSF), how many undergraduate courses the department lists (20%), the student body's test scores (20%) and the size of the program (15%, capped so size alone can't win). 80+ is a standout program, 65+ strong, 45+ solid. Sources: US Department of Education (College Scorecard, IPEDS), NSF HERD, each school's current course catalog, OpenStreetMap and Wikimedia Commons.

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