Marketing at University of Dayton
University of Dayton graduates about 162 marketing majors a year, 8% of its graduating class. That puts it 59th of 565 schools we score for marketing, a standout program at 82 out of 100. Graduates in the major earn a median $81,000 four years out, 1.14× what the same major pays nationally.
Around University of Dayton
Where marketing happens
Named buildings on the campus map: Student housing 29 · Academic 28 · Chapel 4 · Arts 3 · Dorm 2 · Library 1.
Nearby in the marketing ranking
Other strong majors at University of Dayton
- Criminal justice 85 · #37
- Art & design 84 · #75
- Business & finance 83 · #71
- Communications & media 83 · #88
- Art, music & theater 82 · #104
- Health & pre-med fields 81 · #91
How the score works
The score is out of 100 and compares University of Dayton with every school we score in marketing. It weighs what graduates earn four years out against the same major nationally (25%), research spending in the field (20%, NSF), how many undergraduate courses the department lists (20%), the student body's test scores (20%) and the size of the program (15%, capped so size alone can't win). 80+ is a standout program, 65+ strong, 45+ solid. Sources: US Department of Education (College Scorecard, IPEDS), NSF HERD, each school's current course catalog, OpenStreetMap and Wikimedia Commons.
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