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Blacksburg, VA · Marketing

Marketing at Virginia Tech

Virginia Tech graduates about 234 marketing majors a year, 3% of its graduating class. That puts it 13th of 565 schools we score for marketing, a standout program at 92 out of 100. Graduates in the major earn a median $86,000 four years out, 1.22× what the same major pays nationally. Research spending in the field runs about $4 million a year, a rough guide to how many labs and projects undergraduates can join.

Graduates a year2343% of the class
Median pay 4 years out$86,0001.22× the same major nationally
Research in the field$4Ma year, NSF
Admit rate55%whole school
SAT middle 50%1240–1430whole school

Around Virginia Tech

Burruss Hall, at the head of the Drillfield on the campus of Virginia Tech in Bl
Burruss Hall -01- (12349518863)Photo: Ben Schumin from Montgomery Village, Maryland, USA · CC BY-SA 2.0 · source
Williams Hall, Virginia Tech, Blacksburg, Virginia
Williamson Hall Virginia TechPhoto: Eric T Gunther · CC BY 3.0 · source
Stephen Davis speaking with attendees at the Virginia Tech tour stop of "This Is
Stephen Davis with attendees (54830912384)Photo: Gage Skidmore · CC BY-SA 4.0 · source
Pamplin Hall, Virginia Tech, Blacksburg, Virginia
Pamplin Hall Virginia TechPhoto: Eric T Gunther · CC BY 3.0 · source

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Nearby in the marketing ranking

  1. Georgetown University 94
  2. University of Illinois Urbana-Champaign 93
  3. The University of Texas–Austin 93
  4. The Ohio State University 92
  5. Purdue University–Main Campus 92
  6. University of Maryland, College Park 92
  7. University of South Carolina 91
  8. University of Miami 91

Other strong majors at Virginia Tech

How the score works

The score is out of 100 and compares Virginia Tech with every school we score in marketing. It weighs what graduates earn four years out against the same major nationally (25%), research spending in the field (20%, NSF), how many undergraduate courses the department lists (20%), the student body's test scores (20%) and the size of the program (15%, capped so size alone can't win). 80+ is a standout program, 65+ strong, 45+ solid. Sources: US Department of Education (College Scorecard, IPEDS), NSF HERD, each school's current course catalog, OpenStreetMap and Wikimedia Commons.

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