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Morgantown, WV · Marketing

Marketing at West Virginia University

West Virginia University graduates about 145 marketing majors a year, 3% of its graduating class. That puts it 132nd of 565 schools we score for marketing, a strong program at 71 out of 100. Graduates in the major earn a median $69,000 four years out, about the national figure for the same major. Research spending in the field runs about $4 million a year, a rough guide to how many labs and projects undergraduates can join.

Graduates a year1453% of the class
Median pay 4 years out$69,0000.98× the same major nationally
Research in the field$4Ma year, NSF
Admit rate89%whole school
SAT middle 50%1010–1210whole school

Around West Virginia University

Stewart Hall
Stewart HallPhoto: Stryker33 · CC BY-SA 3.0 · source
Purinton House
PurintonPhoto: Stryker33 · CC BY-SA 3.0 · source
in Morgantown, West Virginia in 2017
Woodburn Hall WVU 2017Photo: Antony-22 · CC BY-SA 4.0 · source
Aerial view of Woodburn Circle on West Virginia University's downtown campus
Woodburn-circle-aerialPhoto: Wvuuam · CC BY-SA 3.0 · source

Where marketing happens

Named buildings on the campus map: Academic 27 · Fraternity or sorority house 6 · Dorm 2 · Student housing 1 · Chapel 1 · Library 1.

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Nearby in the marketing ranking

  1. Lawrence Technological University 72
  2. University of Wisconsin–Eau Claire 71
  3. The Catholic University of America 71
  4. St. Edward's University 71
  5. Oklahoma State University 71
  6. University of Mississippi 71
  7. University of Washington Bothell 71
  8. University of Louisville 70

Other strong majors at West Virginia University

How the score works

The score is out of 100 and compares West Virginia University with every school we score in marketing. It weighs what graduates earn four years out against the same major nationally (25%), research spending in the field (20%, NSF), how many undergraduate courses the department lists (20%), the student body's test scores (20%) and the size of the program (15%, capped so size alone can't win). 80+ is a standout program, 65+ strong, 45+ solid. Sources: US Department of Education (College Scorecard, IPEDS), NSF HERD, each school's current course catalog, OpenStreetMap and Wikimedia Commons.

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