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West Lafayette, IN · Marketing

Marketing at Purdue

Purdue graduates about 134 marketing majors a year, 2% of its graduating class. That puts it 14th of 565 schools we score for marketing, a standout program at 92 out of 100. Graduates in the major earn a median $85,000 four years out, 1.20× what the same major pays nationally. Research spending in the field runs about $16 million a year, a rough guide to how many labs and projects undergraduates can join.

92/100Standout#14 of 565 for marketing →
Graduates a year1342% of the class
Median pay 4 years out$85,0001.20× the same major nationally
Research in the field$16Ma year, NSF
Admit rate50%whole school
SAT middle 50%1220–1470whole school

Around Purdue

A shot of the Purdue University campus as seen from the top floor of Meredith So
Purdue University campus from top floor of Meredith South residence hallPhoto: Shocksingularity · CC0 · source
500px provided description: A small plane on approach to land at Purdue Universi
Flying Into The Sunset (198923043)Photo: Jesse Collins · CC BY 3.0 · source
This is a pymol view that shows the entire structure of the GDP-Mannose 4, 6-Deh
Pymol viewPhoto: Ctrob22 · CC BY-SA 4.0 · source
A rainbow over 3rd Street in West Lafayette, Indiana near the Honors College Res
Rainbow Over Third StreetPhoto: JMoga11 · CC BY-SA 4.0 · source

Where marketing happens

Buildings on campus that fit the field: Materials Management Storage Building, Materials Management and Distribution Center, Krannert School of Management.

Named buildings on the campus map: Academic 209 · Dorm 75 · Athletics 12 · Student housing 9 · Dining 4 · Arts 4.

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Nearby in the marketing ranking

  1. University of Illinois Urbana-Champaign 93
  2. The University of Texas–Austin 93
  3. The Ohio State University 92
  4. Virginia Tech 92
  5. University of Maryland, College Park 92
  6. University of South Carolina 91
  7. University of Miami 91
  8. University of Notre Dame 91

Other strong majors at Purdue

How the score works

The score is out of 100 and compares Purdue with every school we score in marketing. It weighs what graduates earn four years out against the same major nationally (25%), research spending in the field (20%, NSF), how many undergraduate courses the department lists (20%), the student body's test scores (20%) and the size of the program (15%, capped so size alone can't win). 80+ is a standout program, 65+ strong, 45+ solid. Sources: US Department of Education (College Scorecard, IPEDS), NSF HERD, each school's current course catalog, OpenStreetMap and Wikimedia Commons.

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