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Whitewater, WI · Marketing

Marketing at UW–Whitewater

UW–Whitewater graduates about 166 marketing majors a year, 8% of its graduating class. That puts it 286th of 565 schools we score for marketing, a solid program at 54 out of 100. Graduates in the major earn a median $67,000 four years out, below the national figure for the same major (0.95×).

Graduates a year1668% of the class
Median pay 4 years out$67,0000.95× the same major nationally
Admit rate82%whole school

Around UW–Whitewater

Base view of historic water tower, locally protected by the local government of
20251022 Starin Park Water Tower upclosePhoto: Diesel weasel414 · CC BY-SA 4.0 · source
Distant view of starin park water tower, sometimes called the witches tower
20251022 Starin Park Water TowerPhoto: Diesel weasel414 · CC BY-SA 4.0 · source
Locally protected water tower in Whitewater, WI
20251022 Starin Park Water Tower full imagePhoto: Diesel weasel414 · CC BY-SA 4.0 · source
Whitewater Post Office
Whitewater Post Office 1Photo: Sa magnuson33 · CC BY-SA 3.0 · source

Where marketing happens

Buildings on campus that fit the field: Facilities & Planning Management.

Named buildings on the campus map: Academic 20 · Dorm 19 · Athletics 5 · Dining 3 · Library 1.

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Nearby in the marketing ranking

  1. Walsh University 54
  2. Western Connecticut State University 54
  3. Andrews University 54
  4. Hastings College 54
  5. Purdue University Northwest 54
  6. Carthage College 54
  7. University of North Georgia 53
  8. Cleveland State University 53

Other strong majors at UW–Whitewater

How the score works

The score is out of 100 and compares UW–Whitewater with every school we score in marketing. It weighs what graduates earn four years out against the same major nationally (25%), research spending in the field (20%, NSF), how many undergraduate courses the department lists (20%), the student body's test scores (20%) and the size of the program (15%, capped so size alone can't win). 80+ is a standout program, 65+ strong, 45+ solid. Sources: US Department of Education (College Scorecard, IPEDS), NSF HERD, each school's current course catalog, OpenStreetMap and Wikimedia Commons.

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