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Charlotte, NC · Marketing

Marketing at University of North Carolina at Charlotte

University of North Carolina at Charlotte graduates about 226 marketing majors a year, 4% of its graduating class. That puts it 89th of 565 schools we score for marketing, a strong program at 77 out of 100. Graduates in the major earn a median $67,000 four years out, below the national figure for the same major (0.94×). Research spending in the field runs about $5 million a year, a rough guide to how many labs and projects undergraduates can join.

Graduates a year2264% of the class
Median pay 4 years out$67,0000.94× the same major nationally
Research in the field$5Ma year, NSF
Admit rate80%whole school
SAT middle 50%1150–1340whole school

Around University of North Carolina at Charlotte

Kennedy building exterior, located at the University of North Carolina at Charlo
Kennedy Building - ExteriorPhoto: ThaoTrin · CC BY-SA 4.0 · source
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Clinton rally in Charlotte NC (30437600591)Photo: Kristopher Harris from Charlotte, NC · CC BY 2.0 · source
Front Cover of "Rudy & Midge" artist book by Matt Eberle. This edition locat
Eberle, Matt - Rudy & Midge, Front Cover, 1998 - SCUA artist booksPhoto: ThaoTrin · CC BY-SA 4.0 · source
Inside of "[Blue Ridge book, large]" artist book by Erin Keane. This edition loc
Keane, Erin - (Blue Ridge book, large), Inside, 2022 - SCUA artist booksPhoto: ThaoTrin · CC BY-SA 4.0 · source

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Nearby in the marketing ranking

  1. George Mason University 78
  2. University of South Florida 78
  3. University of Minnesota–Duluth 78
  4. University of Houston 78
  5. University of Rhode Island 77
  6. Merrimack College 77
  7. Saint Louis University 77
  8. Nova Southeastern University 77

Other strong majors at University of North Carolina at Charlotte

How the score works

The score is out of 100 and compares University of North Carolina at Charlotte with every school we score in marketing. It weighs what graduates earn four years out against the same major nationally (25%), research spending in the field (20%, NSF), how many undergraduate courses the department lists (20%), the student body's test scores (20%) and the size of the program (15%, capped so size alone can't win). 80+ is a standout program, 65+ strong, 45+ solid. Sources: US Department of Education (College Scorecard, IPEDS), NSF HERD, each school's current course catalog, OpenStreetMap and Wikimedia Commons.

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