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Auburn, AL · Marketing

Marketing at Auburn

Auburn graduates about 267 marketing majors a year, 5% of its graduating class. That puts it 33rd of 565 schools we score for marketing, a standout program at 87 out of 100. Graduates in the major earn a median $75,000 four years out, 1.06× what the same major pays nationally. Research spending in the field runs about $18 million a year, a rough guide to how many labs and projects undergraduates can join.

Graduates a year2675% of the class
Median pay 4 years out$75,0001.06× the same major nationally
Research in the field$18Ma year, NSF
Admit rate46%whole school
SAT middle 50%1220–1380whole school

Around Auburn

Green Treefrog (Hyla cinerea)
Hyla cinerea 158861789Photo: Schyler Brown · CC0 · source
Auburn, AL, USA
Auburn, AL, USA - panoramio - Tom Key (69)Photo: Tom Key · CC BY-SA 3.0 · source
Auburn, AL, USA
Auburn, AL, USA - panoramio - Tom Key (67)Photo: Tom Key · CC BY-SA 3.0 · source
Auburn, AL, USA
Auburn, AL, USA - panoramio - Tom Key (70)Photo: Tom Key · CC BY-SA 3.0 · source

Where marketing happens

Buildings on campus that fit the field: Horton-Hargrave Business Building, Lowder Business Building.

Named buildings on the campus map: Academic 94 · Dorm 24 · Athletics 11 · Dining 4 · Library 3 · Fraternity or sorority house 2.

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Nearby in the marketing ranking

  1. Tulane University of Louisiana 88
  2. University of Iowa 88
  3. Fordham University 88
  4. Miami University–Oxford 87
  5. Fairfield University 87
  6. The University of Alabama 87
  7. Texas A&M University 87
  8. University of Delaware 86

Other strong majors at Auburn

How the score works

The score is out of 100 and compares Auburn with every school we score in marketing. It weighs what graduates earn four years out against the same major nationally (25%), research spending in the field (20%, NSF), how many undergraduate courses the department lists (20%), the student body's test scores (20%) and the size of the program (15%, capped so size alone can't win). 80+ is a standout program, 65+ strong, 45+ solid. Sources: US Department of Education (College Scorecard, IPEDS), NSF HERD, each school's current course catalog, OpenStreetMap and Wikimedia Commons.

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