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Cullowhee, NC · Marketing

Marketing at Western Carolina

Western Carolina graduates about 150 marketing majors a year, 6% of its graduating class. That puts it 370th of 565 schools we score for marketing, a solid program at 46 out of 100. Graduates in the major earn a median $57,000 four years out, below the national figure for the same major (0.80×).

Graduates a year1506% of the class
Median pay 4 years out$57,0000.80× the same major nationally
Admit rate85%whole school
SAT middle 50%1020–1240whole school

Around Western Carolina

Built in 2018-2021, this Contemporary building was designed by Lord Aeck Sargent
Apodaca Science Building, Western Carolina University, Cullowhee, NC - 534200182Photo: w_lemay · CC BY-SA 2.0 · source
Built in 2018-2021, this Contemporary building was designed by Lord Aeck Sargent
Apodaca Science Building, Western Carolina University, Cullowhee, NC - 534212559Photo: w_lemay · CC BY-SA 2.0 · source
Built in 2018-2021, this Contemporary building was designed by Lord Aeck Sargent
Apodaca Science Building, Western Carolina University, Cullowhee, NC - 534213574Photo: w_lemay · CC BY-SA 2.0 · source
THE WINGLESS VICTORY by Maxwell Anderson presented by Western Carolina Universit
The Wingless Victory 04Photo: Allen H Freeman Jr · CC BY 2.0 · source

Where marketing happens

Buildings on campus that fit the field: Facilities Management.

Named buildings on the campus map: Dorm 30 · Academic 28 · Athletics 8 · Library 2 · Dining 2 · Offices 1.

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Nearby in the marketing ranking

  1. McKendree University 46
  2. Lewis University 46
  3. University of Bridgeport 46
  4. Georgetown College 46
  5. Morningside University 45
  6. University of South Carolina-Upstate 45
  7. Marian University (WI) 45
  8. Saint Ambrose University 45

Other strong majors at Western Carolina

How the score works

The score is out of 100 and compares Western Carolina with every school we score in marketing. It weighs what graduates earn four years out against the same major nationally (25%), research spending in the field (20%, NSF), how many undergraduate courses the department lists (20%), the student body's test scores (20%) and the size of the program (15%, capped so size alone can't win). 80+ is a standout program, 65+ strong, 45+ solid. Sources: US Department of Education (College Scorecard, IPEDS), NSF HERD, each school's current course catalog, OpenStreetMap and Wikimedia Commons.

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