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Detroit, MI · Marketing

Marketing at Wayne State University

Wayne State University graduates about 196 marketing majors a year, 5% of its graduating class. That puts it 146th of 565 schools we score for marketing, a strong program at 69 out of 100. Graduates in the major earn a median $68,000 four years out, below the national figure for the same major (0.95×).

69/100Strong#146 of 565 for marketing →
Graduates a year1965% of the class
Median pay 4 years out$68,0000.95× the same major nationally
Research in the field$297Ka year, NSF
Admit rate81%whole school
SAT middle 50%1040–1260whole school

Around Wayne State University

Team poses after taking 2nd place in NFA-LD debate and 5th team overall
WPDU at NFA National Tournament 2025 hosted at Wayne State UniversityPhoto: Mongooseoverlord · CC BY 4.0 · source
en.wikipedia.org/wiki/Michigan_Central_Station
Michigan Central Station - 4743296336Photo: multi.lectical · CC BY 2.0 · source
Shapero Hall, Wayne State University
ShaperohallPhoto: Dw7329 · CC BY 3.0 · source
McGregor Reflecting Pool on the Wayne State University campus in Detroit, MI, Un
2025-07-23 - McGregor Memorial Conference Center in Detroit MI US 3Photo: Matt Joseph · CC BY-SA 4.0 · source

Where marketing happens

Named buildings on the campus map: Academic 54 · Student housing 17 · Library 7 · Arts 4 · Dorm 4 · Dining 1.

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Nearby in the marketing ranking

  1. University of Michigan–Dearborn 69
  2. University of Portland 69
  3. St. John Fisher University 69
  4. John Carroll University 69
  5. North Dakota State University 69
  6. University of Hartford 69
  7. Loyola University Maryland 68
  8. St. John's University 68

Other strong majors at Wayne State University

How the score works

The score is out of 100 and compares Wayne State University with every school we score in marketing. It weighs what graduates earn four years out against the same major nationally (25%), research spending in the field (20%, NSF), how many undergraduate courses the department lists (20%), the student body's test scores (20%) and the size of the program (15%, capped so size alone can't win). 80+ is a standout program, 65+ strong, 45+ solid. Sources: US Department of Education (College Scorecard, IPEDS), NSF HERD, each school's current course catalog, OpenStreetMap and Wikimedia Commons.

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