Marketing at Syracuse
Syracuse graduates about 138 marketing majors a year, 3% of its graduating class. That puts it 6th of 565 schools we score for marketing, a standout program at 95 out of 100. Graduates in the major earn a median $91,000 four years out, 1.29× what the same major pays nationally. Research spending in the field runs about $25 million a year, a rough guide to how many labs and projects undergraduates can join.
Around Syracuse



Where marketing happens
Buildings on campus that fit the field: Syracuse University Whitman School of Management.
Named buildings on the campus map: Academic 65 · Dorm 22 · Library 5 · Chapel 3 · Athletics 3 · Student housing 1.
Nearby in the marketing ranking
Other strong majors at Syracuse
- Accounting 97 · #4
- Art & design 96 · #6
- Communications & media 95 · #5
- Art, music & theater 95 · #8
- Journalism 95 · #3
- Languages 93 · #27
How the score works
The score is out of 100 and compares Syracuse with every school we score in marketing. It weighs what graduates earn four years out against the same major nationally (25%), research spending in the field (20%, NSF), how many undergraduate courses the department lists (20%), the student body's test scores (20%) and the size of the program (15%, capped so size alone can't win). 80+ is a standout program, 65+ strong, 45+ solid. Sources: US Department of Education (College Scorecard, IPEDS), NSF HERD, each school's current course catalog, OpenStreetMap and Wikimedia Commons.