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Binghamton, NY · Marketing

Marketing at Binghamton

Binghamton graduates about 89 marketing majors a year, 2% of its graduating class. That puts it 43rd of 565 schools we score for marketing, a standout program at 85 out of 100. Graduates in the major earn a median $81,000 four years out, 1.14× what the same major pays nationally. Research spending in the field runs about $2 million a year, a rough guide to how many labs and projects undergraduates can join.

Graduates a year892% of the class
Median pay 4 years out$81,0001.14× the same major nationally
Research in the field$2Ma year, NSF
Admit rate37%whole school
SAT middle 50%1320–1480whole school

Where marketing happens

Named buildings on the campus map: Academic 45 · Dorm 43 · Dining 4 · Athletics 2 · Library 2.

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Nearby in the marketing ranking

  1. Michigan State University 86
  2. Drexel University 86
  3. The University of Oklahoma 85
  4. University of Utah 85
  5. Bentley University 85
  6. University of Connecticut 85
  7. James Madison University 85
  8. Rutgers University–New Brunswick 84

Other strong majors at Binghamton

How the score works

The score is out of 100 and compares Binghamton with every school we score in marketing. It weighs what graduates earn four years out against the same major nationally (25%), research spending in the field (20%, NSF), how many undergraduate courses the department lists (20%), the student body's test scores (20%) and the size of the program (15%, capped so size alone can't win). 80+ is a standout program, 65+ strong, 45+ solid. Sources: US Department of Education (College Scorecard, IPEDS), NSF HERD, each school's current course catalog, OpenStreetMap and Wikimedia Commons.

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