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Salt Lake City, UT · Marketing

Marketing at University of Utah

University of Utah graduates about 131 marketing majors a year, 2% of its graduating class. That puts it 42nd of 565 schools we score for marketing, a standout program at 85 out of 100. Graduates in the major earn a median $84,000 four years out, 1.18× what the same major pays nationally. Research spending in the field runs about $2 million a year, a rough guide to how many labs and projects undergraduates can join.

85/100Standout#42 of 565 for marketing →
Graduates a year1312% of the class
Median pay 4 years out$84,0001.18× the same major nationally
Research in the field$2Ma year, NSF
Admit rate87%whole school
SAT middle 50%1190–1390whole school

Around University of Utah

The second phase of construction of the Spencer Fox Eccles Business Building at
Spencer Fox Eccles Business Building - east side - Construction (Phase 2) - 25 APhoto: Mangoman88 · CC0 · source
Seen in the film Pause. moviemaps.org/locations/6g6
David Eccles School of Business (33609630306)Photo: Jeff Hitchcock from Seattle, WA, USA · CC BY 2.0 · source
Orson Spencer Hall at the University of Utah.
Orson Spencer Hall 2Photo: Mx. Granger · CC0 · source
Ms. Allen in 2015
Sheryl AllenPhoto: KMH000 · CC BY-SA 4.0 · source

Where marketing happens

Buildings on campus that fit the field: Business Classroom, Spencer Fox Eccles Business Building, First Security Business House.

Named buildings on the campus map: Academic 266 · Arts 34 · Dorm 32 · Athletics 23 · Student housing 13 · Chapel 4.

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Nearby in the marketing ranking

  1. Loyola Marymount University 86
  2. Michigan State University 86
  3. Drexel University 86
  4. The University of Oklahoma 85
  5. Binghamton University–SUNY 85
  6. Bentley University 85
  7. University of Connecticut 85
  8. James Madison University 85

Other strong majors at University of Utah

How the score works

The score is out of 100 and compares University of Utah with every school we score in marketing. It weighs what graduates earn four years out against the same major nationally (25%), research spending in the field (20%, NSF), how many undergraduate courses the department lists (20%), the student body's test scores (20%) and the size of the program (15%, capped so size alone can't win). 80+ is a standout program, 65+ strong, 45+ solid. Sources: US Department of Education (College Scorecard, IPEDS), NSF HERD, each school's current course catalog, OpenStreetMap and Wikimedia Commons.

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