Marketing at UConn
UConn graduates about 105 marketing majors a year, 2% of its graduating class. That puts it 45th of 565 schools we score for marketing, a standout program at 85 out of 100. Graduates in the major earn a median $89,000 four years out, 1.26× what the same major pays nationally.
Around UConn
Where marketing happens
Buildings on campus that fit the field: School of Business.
Named buildings on the campus map: Dorm 64 · Academic 60 · Student housing 19 · Athletics 11 · Arts 9 · Chapel 8.
Nearby in the marketing ranking
Other strong majors at UConn
- Health & pre-med fields 92 · #4
- Biology 91 · #19
- Music 91 · #21
- Communications & media 89 · #38
- Languages 89 · #58
- Accounting 89 · #33
How the score works
The score is out of 100 and compares UConn with every school we score in marketing. It weighs what graduates earn four years out against the same major nationally (25%), research spending in the field (20%, NSF), how many undergraduate courses the department lists (20%), the student body's test scores (20%) and the size of the program (15%, capped so size alone can't win). 80+ is a standout program, 65+ strong, 45+ solid. Sources: US Department of Education (College Scorecard, IPEDS), NSF HERD, each school's current course catalog, OpenStreetMap and Wikimedia Commons.