Marketing at Tarleton
Tarleton graduates about 50 marketing majors a year, 2% of its graduating class. That puts it 338th of 565 schools we score for marketing, a solid program at 49 out of 100. Graduates in the major earn a median $57,000 four years out, below the national figure for the same major (0.81×). Research spending in the field runs about $2 million a year, a rough guide to how many labs and projects undergraduates can join.
Around Tarleton




Where marketing happens
Buildings on campus that fit the field: Business Building.
Named buildings on the campus map: Academic 29 · Dorm 7 · Athletics 6 · Student housing 3 · Dining 3 · Arts 1.
Nearby in the marketing ranking
Other strong majors at Tarleton
- Nursing 66 · #201
- Health & pre-med fields 64 · #330
- Art, music & theater 64 · #347
- Kinesiology & exercise science 61 · #213
- Music 60 · #301
- Business & finance 59 · #356
How the score works
The score is out of 100 and compares Tarleton with every school we score in marketing. It weighs what graduates earn four years out against the same major nationally (25%), research spending in the field (20%, NSF), how many undergraduate courses the department lists (20%), the student body's test scores (20%) and the size of the program (15%, capped so size alone can't win). 80+ is a standout program, 65+ strong, 45+ solid. Sources: US Department of Education (College Scorecard, IPEDS), NSF HERD, each school's current course catalog, OpenStreetMap and Wikimedia Commons.