Marketing at West Florida
West Florida graduates about 40 marketing majors a year, 2% of its graduating class. That puts it 249th of 565 schools we score for marketing, a solid program at 58 out of 100. Research spending in the field runs about $13 million a year, a rough guide to how many labs and projects undergraduates can join.
Where marketing happens
Buildings on campus that fit the field: College of Business Classrooms, Materials Management Bld 95.
Named buildings on the campus map: Academic 42 · Dorm 15 · Athletics 2 · Dining 1 · Arts 1.
Nearby in the marketing ranking
Other strong majors at West Florida
- Nursing 68 · #181
- Computer science 60 · #306
- Health & pre-med fields 60 · #398
- Communications & media 60 · #358
- Art, music & theater 60 · #427
- Education 60 · #348
How the score works
The score is out of 100 and compares West Florida with every school we score in marketing. It weighs what graduates earn four years out against the same major nationally (25%), research spending in the field (20%, NSF), how many undergraduate courses the department lists (20%), the student body's test scores (20%) and the size of the program (15%, capped so size alone can't win). 80+ is a standout program, 65+ strong, 45+ solid. Sources: US Department of Education (College Scorecard, IPEDS), NSF HERD, each school's current course catalog, OpenStreetMap and Wikimedia Commons.