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Hattiesburg, MS · Marketing

Marketing at Southern Miss

Southern Miss graduates about 66 marketing majors a year, 3% of its graduating class. That puts it 255th of 565 schools we score for marketing, a solid program at 57 out of 100. Graduates in the major earn a median $52,000 four years out, below the national figure for the same major (0.73×). Research spending in the field runs about $2 million a year, a rough guide to how many labs and projects undergraduates can join.

Graduates a year663% of the class
Median pay 4 years out$52,0000.73× the same major nationally
Research in the field$2Ma year, NSF
Admit rate99%whole school

Around Southern Miss

Cook Library
Cook Library - panoramioPhoto: Aaron Manning · CC BY 3.0 · source
Owings-Mcquagge Hall
Owings-Mcquagge Hall - panoramioPhoto: Aaron Manning · CC BY 3.0 · source
Bennett Auditorium on the campus of the University of Southern Mississippi in Ha
USM Bennett AuditoriumPhoto: Dudemanfellabra · CC BY-SA 3.0 · source
USM Campus, Hattiesburg
Student Union - The Hub (3298934722)Photo: hattiesburgmemory · CC BY 2.0 · source

Where marketing happens

Named buildings on the campus map: Academic 49 · Dorm 9 · Chapel 7 · Athletics 3 · Arts 3 · Library 2.

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Nearby in the marketing ranking

  1. SUNY Plattsburgh 57
  2. Le Moyne College 57
  3. Winona State University 57
  4. Rider University 57
  5. North Central College 57
  6. Hillsdale College 57
  7. Manhattanville University 57
  8. Middle Tennessee State University 57

Other strong majors at Southern Miss

How the score works

The score is out of 100 and compares Southern Miss with every school we score in marketing. It weighs what graduates earn four years out against the same major nationally (25%), research spending in the field (20%, NSF), how many undergraduate courses the department lists (20%), the student body's test scores (20%) and the size of the program (15%, capped so size alone can't win). 80+ is a standout program, 65+ strong, 45+ solid. Sources: US Department of Education (College Scorecard, IPEDS), NSF HERD, each school's current course catalog, OpenStreetMap and Wikimedia Commons.

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