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Memphis, TN · Marketing

Marketing at Memphis

Memphis graduates about 86 marketing majors a year, 3% of its graduating class. That puts it 189th of 565 schools we score for marketing, a solid program at 63 out of 100. Graduates in the major earn a median $67,000 four years out, below the national figure for the same major (0.95×). Research spending in the field runs about $2 million a year, a rough guide to how many labs and projects undergraduates can join.

Graduates a year863% of the class
Median pay 4 years out$67,0000.95× the same major nationally
Research in the field$2Ma year, NSF
Admit rate95%whole school
SAT middle 50%930–1230whole school

Around Memphis

University of Memphis Ned McWherter Library main entrance
Ned-McWherter-Library-2024Photo: FenrisAureus · CC BY-SA 4.0 · source
Scheidt Family Performing Arts Center at the University of Memphis
Scheidt Family Performing Arts CenterPhoto: FenrisAureus · CC BY-SA 4.0 · source
<a href="http://agiri.org/AGIethical.pdf" rel="noreferrer nofollow">Stages
The Singularity is Near - Ray Kurzweil (2361186662)Photo: brewbooks from near Seattle, USA · CC BY-SA 2.0 · source
John Willard Brister Library, Memphis State University campus Memphis
John Willard Brister LibraryPhoto: Chris6320 · CC BY-SA 3.0 · source

Where marketing happens

Buildings on campus that fit the field: Kemmons Wilson School of Hospitality and Resort Management;Holiday Inn.

Named buildings on the campus map: Academic 42 · Student housing 6 · Arts 4 · Athletics 3 · Library 1.

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Nearby in the marketing ranking

  1. Old Dominion University 63
  2. Belmont University 63
  3. Assumption University 63
  4. Kent State University 63
  5. Mississippi State University 62
  6. University of Alaska Anchorage 62
  7. DeSales University 62
  8. Augustana College 62

Other strong majors at Memphis

How the score works

The score is out of 100 and compares Memphis with every school we score in marketing. It weighs what graduates earn four years out against the same major nationally (25%), research spending in the field (20%, NSF), how many undergraduate courses the department lists (20%), the student body's test scores (20%) and the size of the program (15%, capped so size alone can't win). 80+ is a standout program, 65+ strong, 45+ solid. Sources: US Department of Education (College Scorecard, IPEDS), NSF HERD, each school's current course catalog, OpenStreetMap and Wikimedia Commons.

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