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Indiana, PA · Marketing

Marketing at IUP

IUP graduates about 48 marketing majors a year, 3% of its graduating class. That puts it 332nd of 565 schools we score for marketing, a solid program at 49 out of 100. Graduates in the major earn a median $58,000 four years out, below the national figure for the same major (0.82×).

Graduates a year483% of the class
Median pay 4 years out$58,0000.82× the same major nationally
Research in the field$796Ka year, NSF
Admit rate92%whole school
SAT middle 50%970–1180whole school

Around IUP

Slippery Rock at IUP, October 5, 2024, as seen from the main grandstand.
2024-10-05 - Slippery Rock @ IUP 07Photo: Donaldlancaster · CC BY-SA 4.0 · source
Another view of Miller Stadium
Miller Stadium, Indiana PA Photo: Bonnachoven · CC0 · source
Kovalchick Convention and Athletic Complex under construction
Kovalchick Center ConstructionPhoto: Les Hergés · CC BY-SA 3.0 · source
Where radio production takes place
Radio ProductionPhoto: B.G.Wilson121 · CC BY-SA 4.0 · source

Where marketing happens

Buildings on campus that fit the field: Eberly College of Business and Information Technology.

Named buildings on the campus map: Academic 23 · Dorm 7 · Athletics 2 · Dining 2 · Library 1 · Arts 1.

Open the full-screen campus map →

Nearby in the marketing ranking

  1. Touro University 50
  2. Shippensburg University of Pennsylvania 50
  3. Daemen University 50
  4. North Carolina Agricultural and Technical State University 49
  5. Juniata College 49
  6. Western Kentucky University 49
  7. University of Central Oklahoma 49
  8. University of Wisconsin–Platteville 49

Other strong majors at IUP

How the score works

The score is out of 100 and compares IUP with every school we score in marketing. It weighs what graduates earn four years out against the same major nationally (25%), research spending in the field (20%, NSF), how many undergraduate courses the department lists (20%), the student body's test scores (20%) and the size of the program (15%, capped so size alone can't win). 80+ is a standout program, 65+ strong, 45+ solid. Sources: US Department of Education (College Scorecard, IPEDS), NSF HERD, each school's current course catalog, OpenStreetMap and Wikimedia Commons.

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