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Abilene, TX · Marketing

Marketing at ACU

ACU graduates about 26 marketing majors a year, 4% of its graduating class. That puts it 234th of 565 schools we score for marketing, a solid program at 59 out of 100. Graduates in the major earn a median $65,000 four years out, below the national figure for the same major (0.92×).

59/100Solid#234 of 565 for marketing →
Graduates a year264% of the class
Median pay 4 years out$65,0000.92× the same major nationally
Admit rate66%whole school
SAT middle 50%1070–1280whole school

Around ACU

The Mabee Business Building on the campus of Abilene Christian University in Abilene, Texas (United States).
Mabee Business BuildingPhoto: Michael Barera · CC BY-SA 4.0 · source
The GATA Fountain and the McGlothlin Campus Center on the campus of Abilene Christian University in Abilene, Texas (United States).
McGlothlin Campus CenterPhoto: Michael Barera · CC BY-SA 4.0 · source
Academic
Onstead-Packer Biblical Studies BuildingPhoto: Michael Barera · CC BY-SA 4.0 · source
The Williams Performing Arts Center on the campus of Abilene Christian University in Abilene, Texas (United States).
Williams Performing Arts CenterPhoto: Michael Barera · CC BY-SA 4.0 · source

Where marketing happens

Buildings on campus that fit the field: Mabee Business Building.

Named buildings on the campus map: Academic 29 · Athletics 13 · Student housing 10 · Dorm 7 · Library 1 · Chapel 1.

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Nearby in the marketing ranking

  1. University of Wisconsin–Milwaukee 60
  2. Meredith College 60
  3. Saint Mary's University of Minnesota 60
  4. University of Wyoming 59
  5. Calvin University 59
  6. University of Wisconsin–Oshkosh 59
  7. Bowling Green State University 59
  8. SUNY New Paltz 59

Other strong majors at ACU

How the score works

The score is out of 100 and compares ACU with every school we score in marketing. It weighs what graduates earn four years out against the same major nationally (25%), research spending in the field (20%, NSF), how many undergraduate courses the department lists (20%), the student body's test scores (20%) and the size of the program (15%, capped so size alone can't win). 80+ is a standout program, 65+ strong, 45+ solid. Sources: US Department of Education (College Scorecard, IPEDS), NSF HERD, each school's current course catalog, OpenStreetMap and Wikimedia Commons.

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