Marketing at UTRGV
UTRGV graduates about 68 marketing majors a year, 1% of its graduating class. That puts it 376th of 565 schools we score for marketing, a solid program at 45 out of 100. Graduates in the major earn a median $46,000 four years out, below the national figure for the same major (0.65×). Research spending in the field runs about $6 million a year, a rough guide to how many labs and projects undergraduates can join.
Around UTRGV
Where marketing happens
Buildings on campus that fit the field: Robert C. Vackar College of Business and Entrepreneurship.
Named buildings on the campus map: Academic 51 · Dorm 8 · Athletics 3 · Arts 3 · Dining 1 · Chapel 1.
Nearby in the marketing ranking
Other strong majors at UTRGV
- Music 76 · #133
- Nursing 65 · #229
- Art, music & theater 63 · #367
- Kinesiology & exercise science 62 · #203
- English & writing 60 · #328
- History 60 · #318
How the score works
The score is out of 100 and compares UTRGV with every school we score in marketing. It weighs what graduates earn four years out against the same major nationally (25%), research spending in the field (20%, NSF), how many undergraduate courses the department lists (20%), the student body's test scores (20%) and the size of the program (15%, capped so size alone can't win). 80+ is a standout program, 65+ strong, 45+ solid. Sources: US Department of Education (College Scorecard, IPEDS), NSF HERD, each school's current course catalog, OpenStreetMap and Wikimedia Commons.