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Mobile, AL · Marketing

Marketing at South Alabama

South Alabama graduates about 41 marketing majors a year, 2% of its graduating class. That puts it 486th of 565 schools we score for marketing, a light program at 30 out of 100. Graduates in the major earn a median $50,000 four years out, below the national figure for the same major (0.71×).

Graduates a year412% of the class
Median pay 4 years out$50,0000.71× the same major nationally
Admit rate65%whole school
SAT middle 50%1003–1200whole school

Where marketing happens

Buildings on campus that fit the field: Mitchell College of Business.

Named buildings on the campus map: Academic 48 · Dorm 29 · Athletics 14 · Fraternity or sorority house 11 · Arts 3 · Library 2.

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Nearby in the marketing ranking

  1. University of Tennessee at Martin 30
  2. North Park University 30
  3. Southern Utah University 30
  4. Midland University 30
  5. Northwest Missouri State University 30
  6. Lincoln Memorial University 30
  7. Northern State University 30
  8. University of Maryland Eastern Shore 30

Other strong majors at South Alabama

How the score works

The score is out of 100 and compares South Alabama with every school we score in marketing. It weighs what graduates earn four years out against the same major nationally (25%), research spending in the field (20%, NSF), how many undergraduate courses the department lists (20%), the student body's test scores (20%) and the size of the program (15%, capped so size alone can't win). 80+ is a standout program, 65+ strong, 45+ solid. Sources: US Department of Education (College Scorecard, IPEDS), NSF HERD, each school's current course catalog, OpenStreetMap and Wikimedia Commons.

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