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Birmingham, AL · Marketing

Marketing at University of Alabama at Birmingham

University of Alabama at Birmingham graduates about 92 marketing majors a year, 3% of its graduating class. That puts it 171st of 565 schools we score for marketing, a strong program at 65 out of 100. Graduates in the major earn a median $57,000 four years out, below the national figure for the same major (0.80×).

65/100Strong#171 of 565 for marketing →
Graduates a year923% of the class
Median pay 4 years out$57,0000.80× the same major nationally
Research in the field$576Ka year, NSF
Admit rate94%whole school
SAT middle 50%1250–1420whole school

Around University of Alabama at Birmingham

UAB Campus Green in Birmingham, Alabama
UAB Campus Green Bird's-Eye ViewPhoto: University of Alabama at Birmingham · Public domain · source
Campus Green at the University of Alabama at Birmingham
UAB Campus GreenPhoto: Lahti213 · CC BY-SA 4.0 · source
UAB Hill Student Center
UAB Hill Student CenterPhoto: Unknown authorUnknown author · CC BY 4.0 · source
Benjamin Russell Hospital for Children in Birmingham, Alabama.
Benjamin Russell Hospital for ChildrenPhoto: Mx. Granger · CC0 · source

Where marketing happens

Buildings on campus that fit the field: Collat School of Business.

Named buildings on the campus map: Academic 76 · Dorm 6 · Student housing 5 · Athletics 4 · Dining 3 · Library 2.

Open the full-screen campus map →

Nearby in the marketing ranking

  1. Butler University 66
  2. Saint Anselm College 66
  3. The University of Texas–Arlington 65
  4. University of Alabama in Huntsville 65
  5. Clark University 65
  6. Western New England University 65
  7. Taylor University 65
  8. Illinois Wesleyan University 65

Other strong majors at University of Alabama at Birmingham

How the score works

The score is out of 100 and compares University of Alabama at Birmingham with every school we score in marketing. It weighs what graduates earn four years out against the same major nationally (25%), research spending in the field (20%, NSF), how many undergraduate courses the department lists (20%), the student body's test scores (20%) and the size of the program (15%, capped so size alone can't win). 80+ is a standout program, 65+ strong, 45+ solid. Sources: US Department of Education (College Scorecard, IPEDS), NSF HERD, each school's current course catalog, OpenStreetMap and Wikimedia Commons.

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