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Akron, OH · Marketing

Marketing at Akron

Akron graduates about 88 marketing majors a year, 4% of its graduating class. That puts it 223rd of 565 schools we score for marketing, a solid program at 60 out of 100. Graduates in the major earn a median $66,000 four years out, below the national figure for the same major (0.93×).

Graduates a year884% of the class
Median pay 4 years out$66,0000.93× the same major nationally
Research in the field$120Ka year, NSF
Admit rate83%whole school
SAT middle 50%980–1230whole school

Around Akron

University of Akron
University of Akron (14817012895)Photo: Erik Drost · CC BY 2.0 · source
University of Akron
University of Akron (14630471427)Photo: Erik Drost · CC BY 2.0 · source
FirstEnergy Stadium–Cub Cadet Field in Akron, Ohio on the campus of the Universi
Cub Cadet Field 1Photo: JonRidinger · CC BY-SA 3.0 · source
University of Akron
University of Akron (14813922711)Photo: Erik Drost · CC BY 2.0 · source

Where marketing happens

Buildings on campus that fit the field: The University of Akron College of Business Administration.

Named buildings on the campus map: Academic 40 · Dorm 13 · Fraternity or sorority house 9 · Athletics 5 · Chapel 2 · Arts 1.

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Nearby in the marketing ranking

  1. University of Washington-Tacoma Campus 60
  2. Bridgewater State University 60
  3. University of Mary 60
  4. University of St. Thomas (TX) 60
  5. Minnesota State University–Mankato 60
  6. Widener University 60
  7. Grove City College 60
  8. Elizabethtown College 60

Other strong majors at Akron

How the score works

The score is out of 100 and compares Akron with every school we score in marketing. It weighs what graduates earn four years out against the same major nationally (25%), research spending in the field (20%, NSF), how many undergraduate courses the department lists (20%), the student body's test scores (20%) and the size of the program (15%, capped so size alone can't win). 80+ is a standout program, 65+ strong, 45+ solid. Sources: US Department of Education (College Scorecard, IPEDS), NSF HERD, each school's current course catalog, OpenStreetMap and Wikimedia Commons.

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