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Cookeville, TN · Marketing

Marketing at Tennessee Tech

Tennessee Tech graduates about 50 marketing majors a year, 3% of its graduating class. That puts it 202nd of 565 schools we score for marketing, a solid program at 61 out of 100. Graduates in the major earn a median $65,000 four years out, below the national figure for the same major (0.92×). Research spending in the field runs about $2 million a year, a rough guide to how many labs and projects undergraduates can join.

61/100Solid#202 of 565 for marketing →
Graduates a year503% of the class
Median pay 4 years out$65,0000.92× the same major nationally
Research in the field$2Ma year, NSF
Admit rate78%whole school

Where marketing happens

Buildings on campus that fit the field: Facilities/Business Services Building.

Named buildings on the campus map: Academic 35 · Student housing 28 · Dorm 19 · Athletics 7 · Offices 1 · Library 1.

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Nearby in the marketing ranking

  1. SUNY Oswego 61
  2. Northern Michigan University 61
  3. Rutgers University–Camden 61
  4. Georgia College & State University 61
  5. University of North Florida 61
  6. Cedarville University 60
  7. Samford University 60
  8. Springfield College 60

Other strong majors at Tennessee Tech

How the score works

The score is out of 100 and compares Tennessee Tech with every school we score in marketing. It weighs what graduates earn four years out against the same major nationally (25%), research spending in the field (20%, NSF), how many undergraduate courses the department lists (20%), the student body's test scores (20%) and the size of the program (15%, capped so size alone can't win). 80+ is a standout program, 65+ strong, 45+ solid. Sources: US Department of Education (College Scorecard, IPEDS), NSF HERD, each school's current course catalog, OpenStreetMap and Wikimedia Commons.

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