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Rochester Hills, MI · Marketing

Marketing at Oakland

Oakland graduates about 96 marketing majors a year, 3% of its graduating class. That puts it 212th of 565 schools we score for marketing, a solid program at 60 out of 100. Graduates in the major earn a median $69,000 four years out, about the national figure for the same major.

Graduates a year963% of the class
Median pay 4 years out$69,0000.98× the same major nationally
Research in the field$169Ka year, NSF
Admit rate90%whole school
SAT middle 50%920–1160whole school

Around Oakland

The Dodge Mansion at Meadowbrook on the campus of Oakland University in the city
The Dodge Mansion at MeadowbrookPhoto: Lrgjr72 · CC BY-SA 4.0 · source
Photograph of Meadowbrook in 2015 in late summer, late in the day.
Meadowbrook 2015Photo: Kelocyde · CC BY-SA 4.0 · source
2017–18 version of the Horizon League's McCafferty trophy, given to the universi
McCafferty TropfyPhoto: X96lee15 · CC BY-SA 4.0 · source
Elliott Tower at Oakland University in Rochester, MI
ElliottTower1Photo: LaMoille123 · CC BY-SA 4.0 · source

Where marketing happens

Buildings on campus that fit the field: Facilities Management (FM).

Named buildings on the campus map: Academic 40 · Student housing 11 · Dorm 6 · Library 5 · Athletics 2 · Arts 1.

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Nearby in the marketing ranking

  1. Immaculata University 60
  2. The University of Texas–San Antonio 60
  3. St. Norbert College 60
  4. Coastal Carolina University 60
  5. Fairleigh Dickinson University–Florham 60
  6. Saint Mary's College 60
  7. University of Montana 60
  8. Drew University 60

Other strong majors at Oakland

How the score works

The score is out of 100 and compares Oakland with every school we score in marketing. It weighs what graduates earn four years out against the same major nationally (25%), research spending in the field (20%, NSF), how many undergraduate courses the department lists (20%), the student body's test scores (20%) and the size of the program (15%, capped so size alone can't win). 80+ is a standout program, 65+ strong, 45+ solid. Sources: US Department of Education (College Scorecard, IPEDS), NSF HERD, each school's current course catalog, OpenStreetMap and Wikimedia Commons.

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