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Muncie, IN · Marketing

Marketing at Ball State University

Ball State University graduates about 86 marketing majors a year, 3% of its graduating class. That puts it 161st of 565 schools we score for marketing, a strong program at 67 out of 100. Graduates in the major earn a median $65,000 four years out, below the national figure for the same major (0.92×). Research spending in the field runs about $1 million a year, a rough guide to how many labs and projects undergraduates can join.

67/100Strong#161 of 565 for marketing →
Graduates a year863% of the class
Median pay 4 years out$65,0000.92× the same major nationally
Research in the field$1Ma year, NSF
Admit rate86%whole school
SAT middle 50%1090–1260whole school

Around Ball State University

Geothermal Construction
GeothermalConstruction071811Photo: Travisleehardin · CC BY-SA 3.0 · source
Bracken Library, BSU
BrackenRapiercePhoto: Rapierce · Public domain · source
This is a photo of Shafer Tower on the campus of Ball State University, Muncie,
ShaferTowerPhoto: Momoneymoproblemz · CC BY-SA 3.0 · source
View of the McKinley Avenue corridor as it cuts through Ball State University. T
McKinley Avenue, Ball State University, 2014Photo: Momoneymoproblemz · CC BY-SA 4.0 · source

Where marketing happens

Buildings on campus that fit the field: Whitinger Business.

Named buildings on the campus map: Academic 41 · Dorm 15 · Athletics 13 · Student housing 12 · Arts 4 · Offices 3.

Open the full-screen campus map →

Nearby in the marketing ranking

  1. University of North Dakota 67
  2. Susquehanna University 67
  3. Florida Gulf Coast University 67
  4. Stonehill College 67
  5. Endicott College 67
  6. University of Wisconsin–La Crosse 67
  7. Thomas Jefferson University 66
  8. Michigan Technological University 66

Other strong majors at Ball State University

How the score works

The score is out of 100 and compares Ball State University with every school we score in marketing. It weighs what graduates earn four years out against the same major nationally (25%), research spending in the field (20%, NSF), how many undergraduate courses the department lists (20%), the student body's test scores (20%) and the size of the program (15%, capped so size alone can't win). 80+ is a standout program, 65+ strong, 45+ solid. Sources: US Department of Education (College Scorecard, IPEDS), NSF HERD, each school's current course catalog, OpenStreetMap and Wikimedia Commons.

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